Do What You Love

Yesterday I had the privilege of meeting with two women who are starting a new publishing company. Excited about the meeting with them for weeks, and I had no idea just how much sitting and meeting with them would enrich my life.

In conversation, they shared the evolved circumstance of how they became partners in business. Longtime friends, brought together initially by their children, Pattie had lost a job and struggled to find something she could do without a long commute into the city. Jackie’s husband discovered the business concept through a happen chance meeting. Jackie brought the idea to a group of friends, they contemplated, they prayed. Out of the group two people responded, Jackie, and Pattie, a new company was born.

The constant stream I want to enlighten you with throughout this story is partnership. The idea was shard with them, and together they share the birth of a new business. For anyone who is a parent, do you remember the birth of a child? The excitement, the shared love, the care that strengthens the union, the partnership. I could actually feel the love, partnership, and sisterhood the two have developed not only in business, but friends as well.

According to the dictionary partnership is a relationship resembling a legal partnership and usually involving close cooperation between parties having specified and joint rights and responsibilities. Beyond that it requires trust, love, honesty, and revealing all of yourself, gifts and talents for the good of the business. It means looking out for another before yourself, and for the good of the team.

Are you struggling to create a marketing plan, handle your accounting, or launch a company website. Are your skills and talents best served doing something else? Several new books emerging have encouraged the theme do what you love, and leave the rest to someone else. Bishop T.D. Jakes, author of “Reposition Yourself” at a recent conference encourages partnership. Strategic partnerships free you to do what you love. Partnerships when in concert can be the best strategic move a business can make. Are you handling tasks best served by another business or an employee?

Action Step: Make a list of the tasks that you perform for your business. Rate them in order from one to ten, one being the task you like the most and moving down to ten the least favored task. Review how you can either outsource to another company. Make this day the day you join in partnership, share, and do what you love!

When Do You Sleep Martha Stewart?

Macy's newest commercial introduces Usher and the enterprising the Martha Stewart. Usher notes that it took him 2 months just to find the right bottle for his new fragrance. As they walk and talk the last screen shot reveals all the of the products developed which proudly wear the Martha Steward brand signature.
Usher exclaims "When do you sleep?"

Are you sleeping when it comes to producing new products and services for your company? In the last newsletter I encouraged business owners to come up with one idea to make someone declare "great gadget, great service"- and then go do it. People like Martha Stewart have what I like to call Intellectual Property and they are not afraid to use it. Someone invented the mattress, the pillow, pots and pans. Martha is showing they how to mass market. Okay, I know what you're thinking; well she's got the dough, the chutzpah, to make it work! Clearly her $638 million new worth is a financial place we all want to not only visit but also reside.
The question I put forth to you today, "What are doing with your intellectual property". Are you sleeping, when you should be in production of your next marketing blitz, product development or service improvement?

Action Assignment: Develop one idea, or product that will solve a problem. Make an outline it’s benefits and survey 5 current clients. Based on the feedback reveal it to the rest of your client base.

There Is No Secret!

Many people are always looking for some untold truth; why some people have abundance and prosperity in their life, while other just seem to get by from pay check to paycheck. I tell you there is no secret! Successful people live better because they work smarter. They seek out what they want and go for it. Is there a secret formula to getting what you want from life? The short answer is yes! Let’s explore the long answer.

But, before you get to the long answer you have to ask these questions:
What do I really want from life?
What am I willing to do or change to get to that place?
What action will it take to get there?

What do you want? Is it a better job? Better social circle.? Own a business? More business? It takes true honesty to know what you really want. They never move past their wants. In Spencer Johnson's story “Who Moved My Cheese”, it illustrates four mice when faced with challenges, instead of just having cheese show up, they’re forced to fend for themselves. The real secret is someone is stopping your success. You just knew it all along! Did you know that someone is YOU!

What does success look like? It’s beautiful, it’s rich , enticing and simply marvelous. But pull the face off of it and it you see a long road of trial and error, disbelief and disappointment, some failures. There’s bumps and valleys in every journey. You learn through the experiences, you change, you grow.You succeed.

The question: Is there a secret formula to getting what you want from life? The long answer yes.. The formula is your personal answer to the above questions. What will YOU do to achieve it. Success takes exploration, a decision, a commitment, and action. If there is a secret… you hold the key to unlocking it in your hand. You see Vince Lombardi said it best “The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather in a lack of will.”

If you want your business to grow..if you want success.. you have to do something different than you've done in the past. I want to encourage you to reach, get uncomfortable...You can't grow unless you are uncomfortable. Write a book. Start a radio show. Create a podcast. Start where you can. Can't set up a website; set up a webpage.You are so much bigger than you are allowing yourself to be.

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